SEO is the process of optimizing your website for search engines to allow your site to appear higher up in the organic search engine results page (SERPs). This leads to increased "targeted" traffic and customers. An astonishing 85% of people who search online never look past the first three pages of the search results. If your site is not optimized and appearing on those results pages, you are missing out on a huge opportunity to reach thousands of potential customers.
Whether your site provides content, products or services, search engines are the primary way people find things these days. The majority of web traffic is driven by the top search engines Google, Yahoo! and Bing.
It is great having a website, but if people cannot find you when they search for your targeted keywords or key phrases, then you are losing potential revenue.
Taking time to get the right results
Organic (or natural) listings can take time to filter through the search engine's database. SEO can take a few months for the changes to fully implement. That is why we recommend a 6 month programme. During this time we analyse and adjust various apsects of your website, including:
- Google Analytics - If it hasn't been installed already
- Tags: Title tags, meta tags
- Keyword & Key phrase research
- Content optimisation
- Linking strategies
- Competitor analysis
- Monthly reports
Website Audit
A Website Audit from Stone SEO is designed to highlight issues that could be affecting the ability for your website to rank well with the search engines. It also reports on the usability of your website. This can affect whether your site visitors are likely convert to customers.
A Stone SEO website audit will provide the following information:
- Website Structure Analysis
- Inspect the technical framework and architecture of your website
- Identify core SEO keywords based on research and insight
- Analyze your website's ability to target these keywords in content and meta tags
- Evaluate current link popularity of your website against top competitors
- Identify content opportunities to improve search engine rankings for target keywords
Our website audit costs only £295.00. But if you sign up to our 6 month SEO package, you will get the website audit for free*
Call us today on 07527 244574 to discuss how our SEO package can help your business.
* Website audit cost will be credited into your account and taken from your final invoice.